Job Description

Job Description

Hybrid role - 4 days Onsite and 1 day Remote

Job Description:

• Client's Petcare is a leading consumer packaged goods (CPG) company specializing in high-quality pet food products and services.
• We are committed to delivering exceptional value to consumers through innovative pet products.
• We are currently seeking a Business Analyst to join our Data & Analytics Product Management team.

Position Overview:

• As a Business Analyst, you will play a crucial role in analyzing consumer, pet and digital media data to support building better brand experiences for consumers and their pets.
• You will collaborate closely with the Product Owner and key stakeholders across marketing, media and the commercial business teams to identify requirements for enhancing, testing and validating data products.
• The ideal candidates will have a strong background in data analysis, experience in agile methodologies, and a passion for consumer behavioral data.
• Contract duration: 12 months
• Work schedule: 40 hours/week. Full-time onsite M-Th, remote on Fridays

Key Responsibilities:

• Collect, examine and shape requirements definition across a broad base of stakeholders to ensure all needs are identified, conceptualized and documented.
• Responsible for facilitation and harvesting of core business needs, enabling translation, visualization and development of high-quality data products.
• Assist with refinement of a robust backlog of user stories through collaboration with Product Owner, Architects, Engineers, Developers and Business Partners.
• Enhance end user satisfaction through continuous improvement of usability testing ensuring delivery to the end user’s highest needs.
• Participate in all agile ceremonies for the assigned product team.
• Participate in weekly department meetings.

Qualifications:

• Bachelor’s degree in Business, Marketing, Data Analytics, or a related field.
• 3+ years of experience as a Business Analyst, preferably in a consumer marketing or digital media environment.
• Strong proficiency in analyzing consumer direct marketing data and digital media metrics across social, display, search, and influencer channels.
• Proven experience with digital marketing channels, including campaign management, performance analysis, and optimization strategies.
• Experience with agile methodologies and participation in agile teams.
• Proficient in data visualization tools (e.g., Tableau, Power BI) and data analysis software (e.g., Excel, SQL).
• Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders.
• Strong problem-solving skills and attention to detail.

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